Vacancy -- Press Officer

Working for the Civil Service

The Welsh Government's recruitment processes are underpinned by the principle of selection for appointment on merit on the basis of fair and open competition as outlined in the Civil Service Commission’s Recruitment Principles.

The Civil Service Code sets out the standards of behaviour expected of civil servants.

Vacancy Details

Office of the First Minister
Communications
HEO - £32,460 - £39,690
£29,100
Full time (applications are welcome from people who work part time, as part of a job share or who work full time)
Permanent
Cardiff
TBC

Purpose of Post:

Media relations are at the heart of government communication. The media is a vital partner to create public understanding of the aims and impact of the government’s work, and build the trust that the public place in our policies and services.

Press Officers communicate the Welsh Government’s policies and priorities, targeting identified audiences with key messages delivered at the right time through the most appropriate channels, with an increasing focus on digital content creation. Their reactive communication role involves responding to enquiries from journalists, media monitoring, and rebutting inaccuracies. Each of these activities requires skill, knowledge of media and careful handling. 

Delivering positive coverage in the media, including social media, for the Welsh Government is a key part of the job, so a good news sense and creativity is important. So too is successfully selling-in stories to news editors and journalists that deliver appropriate coverage.

Key tasks:

  • Act as a media contact for Ministers on a specific portfolio.
  • Ensure that the policies and initiatives of the Welsh Government are clearly communicated through the media via proactive and reactive media communications, including press notices and statements to the media
  • Develop and manage social media channels, and create content, using analytics to evaluate impact.
  • Meet regularly with Ministers, Special Advisors, and senior officials to plan future media activity and handling as required.
  • Develop communications plans to support key announcement or issues.
  • Provide regular evaluation of activity for . Ministers and officials.
  • Accompany Ministers on engagements, advising on media arrangements, organising and managing interviews, and capturing social media content.
  • Build strong links with UK, Welsh, regional and specialist media.
  • Establish and maintain good working relations with a range of individuals and organisations including. Ministers, special advisers, policy colleagues, other Government Departments, external agencies, stakeholders and contractors.
  • Adhere to high professional and ethical standards, including good writing skills, accessibility, proof reading, and use and presentation of data .
  • Keep abreast of developments in the communications landscape, in particular how best to incorporate digital and social media into integrated communications plans and share learning with colleagues
  • Work with communications colleagues in other disciplines to deliver cross-cutting strategic communications activity and develop wider knowledge of all communications activity.
  • Take part in the evening and weekend press office duty rota as required.

Development opportunities:

This is a demanding, rewarding role in a key communication area. The post offers the opportunity to develop skills in the areas of press and media and wider digital `communication disciplines that will help the post holder develop a wide range of competencies.

Closing Date:

26/08/2019, 16:00

Eligibility

Posts recruited to as part of this recruitment campaign are broadly open to UK nationals, those with right to remain and work in the UK and those that meet the Civil Service Nationality Rules only. Check your eligibility here:

Prior to appointment, all successful applicants will be required to produce original, acceptable documents as part of the pre-employment checks. If it becomes apparent at a later stage in the process that you aren’t eligible to apply, your application will be withdrawn, or offer retracted.

Equality and Diversity

The Welsh Government is committed to providing services which embrace diversity and which promote equality of opportunity. This is underpinned by the Equality Act 2010 and will be adhered to at each stage of the recruitment process. Our goal is to ensure that these commitments are also embedded in our day-to-day working practices with all our customers, colleagues and partners.

We are committed to being an anti-racist organisation and increasing diversity in the Welsh Government by removing barriers and supporting all our staff to reach their potential. We are committed to recruiting Black, Asian and Minority Ethnic people and disabled people who are currently under-represented in Welsh Government.

We welcome applications from everyone regardless of age, marriage and civil partnership (both same sex and opposite sex), impairment or health condition, sex, sexual orientation, pregnancy and maternity, race, religion or belief, gender identity or gender expression.

We are a Stonewall Diversity Champion and a Disability Confident Level 3 (Leader) organisation. Key to supporting this work and providing peer support are five Board sponsored Staff Networks (Disability Awareness and Support (DAAS); Minority Ethnic Support Network (MESN); Mind Matters (Mental health and well-being); PRISM (Lesbian, Gay, Bisexual, Transgender, Intersex +) and Women Together.

Disability Confident

A Great Place to Work for Veterans

This vacancy is part of the Great Place to Work for Veterans initiative.

Welsh Language Requirements

The Welsh Government is a bilingual organisation and Welsh language skills are considered an asset to the organisation. We encourage and support staff to learn, develop and use their Welsh language skills in the workplace. 

The following list of language requirements represents an objective assessment by the line manager on behalf of the Welsh Government of the Welsh language skills required to undertake the duties of this particular post.

Not necessary to undertake the duties of this post

Social Partnership

In Welsh Government, the relationship between the employer and trade unions is based on social partnership. We believe our goals can best be achieved by management and trade unions working together.

Our 3 recognised trade unions are:
•         PCS
•         Prospect
•         FDA

This relationship is underpinned by a partnership agreement. This sets out how our unions work with Welsh Government on issues such as:
•         pay
•         terms and conditions
•         policies and procedures
•         organisational change.

Our Welsh Government trade union colleagues work together to give their members a real say in the workplace. They make sure that the interests of their members are promoted and protected. They also help reduce inequalities and improve terms and conditions.

The Welsh Government has an excellent track record of working in partnership with its trade unions. We encourage staff to get involved. We support you to join a recognised trade union, to ensure your voice is heard in the workplace. and to learn more about trade unions and partnership working.

Competencies / Job Specific Criteria

Competencies:

  1. Strategic Cluster – Setting Direction (Making Effective Decisions):Make decisions when they are needed, even if they prove difficult or unpopular. 
  2. Strategic Cluster – Setting Direction (Seeing the Big Picture): Be alert to emerging issues and trends which might impact or benefit own and team’s work. 
  3. Insight (GCS Competency): Maintain an awareness of the news agenda and emerging news trends 
  4. Ideas (GCS Competency): Develop outline communication plans, identifying the most effective channels and tools to engage audiences and maximise reach.

Job Specific Criteria:

  • Ability to prepare communications strategies and media handling plans for announcements, campaigns and emerging news stories – including identifying relevant media and social media channels and developing a variety of PR materials, including social media content, video, infographics, press notices, articles, and features.      .
  • Effective written skills that can be adapted when drafting lines for the media, writing press releases, scripts for camera, social media posts, and drafting longer articles for publication in newspapers, specialist press and for digital media, for example blogs.
  • Ability to prepare timely media briefings and advice to senior individuals including arranging and planning media opportunities.



Assessment Process

There will be an initial sift against the evidence provided under the Job Specific Criteria provided by applicants. If you are deemed competent in that section, the remainder of the application will be assessed at interview.

The interview will consist of two elements, a written exercise and a panel interview.

Other Information

  • Unless stated otherwise in ‘actual starting salary’, all candidates will start at the minimum of the pay scale being appointed to (this includes existing civil servants).This is not negotiable.
  • Unless stated otherwise in ‘type of opportunity’, this recruitment advert is not open on a Loan or Secondment basis.
  • For more information on the eligibility criteria and terms and conditions for Loan and Secondment positions in Welsh Government, please see external recruitment candidate guidance.
  • Unless stated otherwise in ‘Location of Post’ the role/s recruited to via this campaign can only be worked in the UK, not overseas.

There will be an initial sift against the evidence provided under the Job Specific Criteria provided by applicants. If you are deemed competent in that section, the remainder of the application will be assessed at interview.

The interview will consist of two elements, a written exercise and a panel interview.

Feedback will only be provided if you attend an interview.

matthew.flye@gov.wales - catherine.ashford@gov.wales

How to apply

All applications for this vacancy should be made online via the Welsh Government's online application system.  If you have a disability which would prevent you from applying on-line, please e-mail SharedServiceHelpdesk@gov.wales to request an application pack in an alternative format, or to request a reasonable adjustment related to a disability in order to submit your application.

To apply, you'll need to have an account on our online application system.  Click the 'Apply' button below, and you'll be asked to 'Log in' if you already have an account, or 'Register' if you don't yet have an account.  Registration takes just a few minutes to complete.  You'll need an e-mail address to be able to register.  Once you've registered for an account and logged in, you'll be taken to the online application form, which you'll need to fully complete and submit before the deadline on the closing date.  

If you’d like to apply for this vacancy in Welsh, please use the ‘Newid Iaith / Change Language’ link at the top of this page, to take you to the Welsh version of this advert, from which you can apply in Welsh.

For further information regarding the Welsh Government recruitment process, please see the Recruitment Guidance for External Candidates (link).

When evidencing your suitability for the post, it is recommended that you refer to the Civil Service Competency Framework (link)

Grievance and Complaints

Anyone who believes they have been treated unfairly, or has a grievance or complaint, about how the process was conducted should either write to the Head of Resourcing, Welsh Government, Cathays Park 2, Cardiff CF10 3NQ or email SharedServiceHelpdesk@gov.wales.  If you are unhappy with the outcome of the complaint raised with the Welsh Government and feel that the principles of appointment on merit through fair and open competition have not been met you have the right to pursue your grievance with the Civil Service Commission.

This vacancy is closed to applications.